My work

Energy trading software

Design of a highly specialised trading application for energy traders to support day ahead planning of pre-sold energy and enabling dynamic selling and configuration of current day energy demands and grid balancing selling per half hour to National Grid. A data intensive experience designed to synchronise across multiple monitors within a 14-monitor control centre. Includes AI-based automation and trading suggestion capability.

High-wealth individual and business experience journey definition and vision prototype

Led service envisioning and prototype creation for ADIO for their Abu Dhabi Business Week Investment Conference, showcased to 20,000 attendees and personally presented to the Crown Prince. Service design driving development of a realistic prototype featuring AI automation and assistance at its core, automating tasks and opening opportunities, while maintaining user control and contextual awareness.

Data Insights project – Empowering educators with user-friendly data-based insights

Experience definition and design for an exam analytics site designed for secondary school teachers in the UK providing both summative and formative results analysis showing both attainment and progress and helping teachers understand strengths and weakness among their students and understand the progress of students with different socio-economic and cultural backgrounds. We designed next phase AI-powered insights to call out key points within the data based on insights from teachers integrating AI directly into the experience. This is AQA’s main point of interaction with their large client-base of educators and education leaders.

“This is stunning upgrade from AQA, in a collaborative effort with curriculum leaders. We as practitioners now have access to exam level analysis tools that can make a real difference to students. It will enable us to adapt curriculum sequencing and predict/fix knowledge gaps so students can attain higher.” — Senior Director of Science

Website and mobile applications for Energia and Power NI

Led the design for a large CX transformation project. First establishing an industry-leading customer acquisition site, with a focus on findability and understanding of complex energy tariffs and simple sign-up as well as the redesign of two mobile apps bringing self-service to the customer cutting Call Centre volumes, moving customers to direct debit, and providing simplified understanding of tariffs and bills.

“Can't believe we got everything completed. What fantastic work from you guys! It has been a pleasure.” — Karen Malone, Digital Product Owner for the Energia and Power NI applications

Supply Chain tracking application for deforestation compliance

Service design and experience design lead on a project to help understand how global bulk produce supplier Louis Dreyfus (LDC) could meet upcoming EU deforestation prevention regulation across global supply chains. Understanding and mapping the soybean journey from Brazil to Europe capturing all movements and data held to be able to craft an interface to meet and automate strict EU reporting needs, but flexible enough to deal with huge differences in data availability in different products and countries and allow growth in detail fidelity over time.

Digital Employee Experience Strategy and Design

Led the UX and UI design for a Digital Workplace hub, Knowledge Management strategy and roadmap, and communication channel definition and targeting approach for one of the world’s signature Stock Exchanges. Helping to bring together two companies after a merger between one very traditional old English company and a US financial market newcomer with very different employee cultures. Bowler hats vs. baseball caps meet and share. Design passed to their incumbent offshore systems integrator for build and rollout.